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News & Press: Cafecito Con

Cafecito Con: Plans and Solutions, Inc.

Monday, July 27, 2015  
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Ken Weiss

Plans and Solutions, Inc.

1. What is the focus of Plans and Solutions, Inc?
The focus of my business is helping companies in Latin America and Spain export food products to the U.S. and helping people and companies in the U.S. to import food products. The work includes market research, market entry planning, regulatory compliance, introductions to buyers, and sales promotion.. 


2. Why did you decide to start your own business?
So I could be my own boss and stop riding that Metro to D.C..


3. What is the most important lesson you have learned from being a business owner or in your current position?

One lesson learned is that everyone would like to have free consulting. You can do some work “pro bono,” but only some.  

4. What has this year been like?

So far, this year has been very good for me. In early April, three small clients signed up on the same day.


5. What is the hardest decision you have had to make in your business??

One kind of difficult decision is whether to invest in a specific piece of advertising or publicity. You know the cost, but it’s very hard to forecast the benefit.


6. Describe a typical day in your life?

A typical day is: coffee, emails, coffee, marketing, coffee, work on a project, iunch with coffee and, well, you can guess the rest.


7. What business and leadership advice can you give our members?

A bit of advice is to always keep marketing. When you’re busy, it’s easy to forget that you have to keep marketing to keep the pipeline full.  


8. What inspires you?

I am inspired when I can do work that helps a person or company, and make money in the process.

9. Favorite Spanish word?


10. Cafe...con leche y azucar or black?

I like my coffee black with a bit of Monk Fruit sweetener.


11. Fun fact about yourself.

I once did a definitive market study with just two telephone calls.

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